Design with Intent

A UX strategy system for AI tools. 15 skills covering research, strategy, flows, content, accessibility, ethics, and measurement.

Claude Code claude install-skill ghaida/intent

Also available for Cursor, VS Code Copilot, and manual install

Every design decision should have a reason.

Design intent comes from curiosity about the people who will use your products and clarity about what the business needs. The best design decisions live where those two things align.

Frame the problem

Define the problem before diving into a solution. Understand the audience and shape products that solve their problems within defined constraints.

Protect user autonomy

Dark patterns exploit psychological vulnerabilities to make people act against their own interests, and erode your users’ relationship with the product.

Ground decisions in evidence

An ongoing practice of curiosity guides product decisions toward better alignment between user needs and business goals.

Systems over screens

The purpose of a system is what it does. Start with intended outcomes and shape systems that enable those outcomes.

Design for everyone

A billion people worldwide have a disability. Accessible design makes products work better for everyone.

Measure what matters

Define what success looks like for your users and the business. Great success metrics align business and user goals and help shape future iterations.

Foundation
/intent
Strategy & Research
/blueprint/investigate/strategize
Experience Design
/articulate/journey/organize
Quality & Evaluation
/evaluate/fortify/include
Adaptation & Context
/localize/transpose
Measurement
/measure
Cross-cutting
/philosopher
Handoff
/specify

View all skills with details →

Pattern Severity Category
Bait and Switch Critical Deceptive Patterns
Fake Countdown Timers Critical Urgency & Scarcity Fabrication
Infinite Scroll Medium Addictive Design
Anthropomorphic Manipulation High AI-Specific Dark Patterns
Prechecked Consent Critical Prechecked & Default Manipulation
Dead Ends Medium Common UX Failures

Browse all anti-patterns →

Claude Code

claude install-skill ghaida/intent

Cursor

Download the .cursor rules and add to your project's .cursor/rules/ directory.

VS Code Copilot

Download the copilot instructions and add to .github/copilot/.

Manual

Clone the repo and copy skills/ into your project. Each skill is a standalone markdown file.